A short video I did for a fun client!
“The Cost of Sprawl: More than $1 Trillion Per Year, Report Says” – Wall Street Journal
Local growth is an efficient tax base generator.
If you widen a highway, it will ease congestion.
In a vacuum.
It doesn’t take a rocket scientist to understand that widening a highway doesn’t ease congestion. It makes it worse. As a state widens a highway, local development increases to take advantage of the higher volume of projected business. More housing developments sprout up around retails areas associated with the new and improved artery – increasing the volume of traffic. (Sierra Club white paper)
PLANNERS PLAYING CULTURAL CATCHUP
But there are two trends at work, here. Today, jobs downtown tend to be skilled, white-collar, and well-paid. Jobs out in the suburbs tend to be more retail, construction, and lower paid. And with the rise in more jobs in city centers, living there will become more expensive and limited to only those who can afford it. This is no more true than in places like New York.
Yet, planners are trying to resolve the issue in many cities. “People increasingly desire to live, work, shop and play in the same place, and to commute shorter distances — particularly the young and educated, who are the most coveted employees. So in many cities, both policy makers and employers have been trying to make living and working there more attractive.” (NY Times)
But the imbalance between population and infrastructure remains. Few other cultures on earth desire convenience as much as Americans do. And so drives the need for planners to provide urban dwellers them the cake and their ability to eat it too. Enter the neo-suburb and sprawl.
So, you now live in a single, interlinked strip mall urbanscape. Forget about the absence of parks or green areas, the scattered tax base from the collection of small businesses that can’t support long-term growth. It begins to decay. Your morning walk now takes you along a split six-lane thoroughfare crammed with Big Box retail shoppers and the on-the-go crew who are picking up their egg & sausage muffins at the drive-thru.
This is not just about the environmental effects. It’s about the question of where our cities will be in the future – and where the land falls into that algorithm. Just look outside our nation’s capitol. (Washington Post)
IF YOU BUILD IT, TOO MANY WILL COME
Meanwhile, local and state governments, like that in Tyson’s Corner, VA., continue to do what they feel necessary to adapt to changes in population behaviors.
In a paper published in the National Bureau of Economic Research, economists Gilles Duranton and Matthew Turner of the University of Toronto nail the problem. “People drive more when the stock of roads in their city increases; commercial driving and trucking increase with a city’s stock of roads; people migrate to cities which are relatively well provided with roads.” (NBER)
WAITING FOR MODERNIZED INFRASTRUCTURE POLICY
There are additional examinations of the issue citing the three most congested cities in the U.S. are that way, precisely because of ‘road-based” development solutions. And it’s not limted to the U.S.: “Meanwhile, China has increased its expressway network from 16,300 km in the year 2000 to around 70,000 km in 2010. Yet the average commute time in Beijing increased by 25 minutes between 2012 and 2013 to 1 hour and 55 minutes.” (City Metric/UK)
Additional research surveys from both sides of the coin continue to flourish on the numbers and impact of population growth and lagging infrastructure. The American Society of Civil Engineers (ASCE) says $3.6 trillion of investment is needed by 2020 to meet the needs of growth. The National Construction Association calls for a more free market approach to the problem. Researchers there have also put together their own in-depth report. But, much like the climate change debate, how well advocacy organizations, the business sector, and policy makers agree on a long-term vision may unfortunately rest on the growing direct and existential evidence of doom.
In an earlier blog, I talked about the nation’s desperate need for a cohesive plan to strengthen the nation’s infrastructure by essentially promoting teamwork between local governments and federal officials. It’s a basic observation to be sure. But to not have a long-term vision of what we’re all about as a society is to jeopardize who we will become as a nation. In Australia, the Aborigines believe they do not own the land but are part of it. Therefore, they have the duty to respect and maintain the land. Maybe we’ll figure that out before it’s too late.
You or your company doing your thing at an industry conference or trade show can yield all sorts of content befure, during,and after the event. Call it content, call it integrated marketing. Call it whatever you want. You can make it your show by implementing a marketing plan that makes sense for you.
“To date, no adverse health effects attributed to genetic engineering have been documented in the human population.” – National Academies of Sciences
When I worked as a legislative aide in the Wisconsin State Legislature in the early 1990s, saving the family farm was both a big political message and effort. Large corporations, such as Dow, Monsanto, and BASF were beginning to take a great interest in this domestic resource. Back then, Bovine Growth Hormone (BGH) – a genetically-enhanced chemical used to increase milk production in cows – emerged as a big issue. It was expensive and only larger farm operations could afford it. Critics said it was unsafe. Private farmers said it was destroying their livelihoods.
The debate surrounding the merit and value of GMOs should focus less on how these foods can be harmful to human health and more on how a large, publicly-traded company can essentially make decisions over who receives food and for how much it will be sold.
Today, there are companies that own both the front and backend of a supply chain, giving them a level of control that may not benefit the common good. “Farming got much more specialized, focusing on tremendous production of one commodity, rather than growing all kinds of veggies and livestock,” a 2013 U.S. Department of Agriculture’s Economic Research Service report stated.
I watch with bated breath to see when folks let the science take a backseat for a moment and begin talking about the real why behind it all. Why are companies so interested in making food more available Well, they’re businesses.
Man-of-the-Cosmos, Neil DeGrassi Tyson recently said, “GMO producers ought to be able to make as much money as they can,“ while pointing out that we’ve been modifying food for thousands of years. His diatribe startled many of his followers. Among that group, he is an oracle and man of the people – a man to lead society to greater enlightenment.
But, Tyson is a scientist, not a businessperson. He’ll be the first to admit that, and this isn’t just about public health. Society needs to be aware of the global impact a company can have on food availability when decisions are based on the bottom line.
Take Monsanto, for example. This behemoth is a typical global corporation with its fingers in virtually every level of the supply chain of food production and distribution. It develops the seeds, grows the crop, protects them with patents and pesticides, and distributes the food. Both here and abroad, they’ve brought the supply chain full circle via a framework of farms that cultivate these seeds. It’s all protected under intellectual property law, and farms that use another variety of seed are penalized. That’s a good deal of control. In fact, some governments from around the world have been looking at it this way for years. And it has been coming to a head, recently, in countries, such as India:
“The ease with which a transgenic technology allows corporations to claim ownership rights over seeds makes it attractive to them to hype why the world needs GMOs and seek control over entire food chains — from production to marketing — jeopardising the livelihood security of farmers,” a farmers’ group wrote to the Indian government.
This, now, becomes a geopolitical issue over control of the food supply, and subsequent control over how populations view their governments and whether it has their interests at heart.
It’s here where we see the GMO food lobby, emerging markets, and rising political protests. So, the debate here is not whether GMOs are safe. They likely are. The debate is about feeding the world’s neediest, but doing it with tremendous caveats. You can’t put a label on that.
A project I completed for a great cause recently.